Project
BG
  • Year

    2021-2023

  • Client

    Finance House PJSC

  • Services

    UX/UI, Branding

  • Project

    Dynamic

Description

Welcome to CarpeYom, where the fusion of Latin and Arabic encapsulates the spirit of seizing the day and seizing the opportunity. CarpeYom is a groundbreaking platform designed to empower residents of the UAE to earn extra income through a commission-based model.

I was tasked to bringing the project vision to life, shaping the user-centric design and functionality of the platform. Operating within a scrum framework, I contributed to ensure the seamless integration of design elements and the user experience, ultimately contributing to the success of the project.

The core concept draws inspiration from the Latin phrase "Carpe Diem" and its Arabic twist, with "Yom" meaning "day." The logo narrative revolves around the interplay of these cultures, forming a harmonious representation of seizing the day in the vibrant landscape of the UAE.

The typography adds a unique touch, seamlessly blending modern, sleek font for "Carpe" with elegant Arabic calligraphy for "Yom," creating a visually appealing and culturally rich logo that reflects the platform's inclusive spirit

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